Imashini ikora amashanyarazi mu BushinwaZeekryitegura gushyira ahagaragara imodoka zayo z'amashanyarazi zo mu rwego rwo hejuru mu Buyapani umwaka utaha, harimo n'icyitegererezo kigurisha amadolari arenga 60.000 mu Bushinwa, nk'uko Chen Yu, visi perezida w'iyi sosiyete yabitangaje.
Chen Yu yavuze ko iyi sosiyete ikora cyane kugira ngo yubahirize amahame y’umutekano y’Ubuyapani kandi yizera ko izafungura ibyumba byerekana mu turere twa Tokiyo na Osaka uyu mwaka. Kwiyongera kwa ZEEKR bizazana amahitamo menshi kumasoko yimodoka yabayapani, itinda guteza imbere ibinyabiziga byamashanyarazi.
ZEEKR iherutse gushyira ahagaragara iburyo bwimodoka-yimodoka ya X sport yingirakamaro hamwe n imodoka 009 yingirakamaro. Kugeza ubu, isosiyete yaguye ku masoko yo gutwara iburyo harimo Hong Kong, Tayilande na Singapore.
Ku isoko ry’Ubuyapani, rikoresha kandi ibinyabiziga bitwara iburyo, ZEEKR kandi biteganijwe ko izashyira ahagaragara imodoka yayo ya siporo X n’imodoka ifite akamaro 009. Mu Bushinwa, imodoka ya siporo ya ZEEKRX itangirira ku 200.000 (hafi US $ 27.900), naho imodoka ya ZEEKR009 itangirira ku 439.000 (hafi $ 61,000).
Mugihe ibindi bicuruzwa bikomeye bigurisha ibinyabiziga byamashanyarazi kubiciro biri hasi cyane, JIKE yungutse ibikurikira nkikirango cyiza gishimangira igishushanyo, imikorere numutekano. Kwagura moderi ya ZEEKR itera kwiyongera byihuse. Kuva muri Mutarama kugeza Nyakanga uyu mwaka, igurishwa rya ZEEKR ryiyongereyeho 90% umwaka ushize ku modoka zigera ku 100.000.
ZEEKR yatangiye kwaguka mumahanga umwaka ushize, ibanza kwibasira isoko ryiburayi. Kugeza ubu, ZEEKR ifite ibikorwa mu bihugu n’uturere bigera kuri 30, kandi irateganya kwaguka ku masoko agera kuri 50 uyu mwaka. Byongeye kandi, ZEEKR irateganya gufungura abadandaza muri Koreya yepfo umwaka utaha kandi irateganya gutangira kugurisha mu 2026.
Ku isoko ry’Ubuyapani, ZEEKR ikurikiza inzira ya BYD. Umwaka ushize, BYD yinjiye mu isoko ry’imodoka zitwara abagenzi mu Buyapani igurisha imodoka 1.446 mu Buyapani. BYD yagurishije imodoka 207 mu Buyapani mu kwezi gushize, ntabwo iri inyuma ya 317 yagurishijwe na Tesla, ariko iracyari munsi ya minikari zirenga 2000 za Sakura zagurishijwe na Nissan.
Nubwo ibinyabiziga byamashanyarazi bingana na 2% gusa yo kugurisha imodoka nshya zitwara abagenzi mubuyapani, guhitamo kubashobora kugura EV bikomeje kwiyongera. Muri Mata uyu mwaka, umucuruzi w’ibikoresho byo mu rugo Yamada Holdings yatangiye kugurisha imodoka z’amashanyarazi ya Hyundai zizana amazu.
Imibare yatanzwe n’ishyirahamwe ry’abashinwa bakora ibinyabiziga byerekana ko ibinyabiziga by’amashanyarazi bigenda byiyongera ku isoko mu Bushinwa, bingana na 20% by’imodoka nshya zagurishijwe umwaka ushize, harimo imodoka z’ubucuruzi n’imodoka zohereza mu mahanga. Ariko irushanwa ku isoko rya EV riragenda ryiyongera, kandi abakora amamodoka manini y'Ubushinwa barashaka gutera imbere mu mahanga, cyane cyane mu majyepfo y'uburasirazuba bwa Aziya n'Uburayi. Umwaka ushize, BYD yagurishijwe ku isi yose yari miliyoni 3.02, naho ZEEKR yari imodoka 120.000.
Igihe cyo kohereza: Kanama-14-2024