Kwihangana kw'amasoko yo hanze
Mu myaka yashize, inganda za bisi ku isi zagize impinduka zikomeye, kandi urwego rutanga amasoko hamwe n’imiterere y’isoko nabyo byarahindutse. Hamwe ninganda zikomeye zinganda, abakora bisi mubushinwa barushijeho kwibanda kumasoko mpuzamahanga. Ihinduka ryibikorwa ryageze ku musaruro udasanzwe, cyane cyane ku masosiyete nka Bus ya Zhongtong. Mu 2024, isosiyete yagurishije mu mahanga yiyongereyeho 63.5% umwaka ushize, byerekana imbaraga n’ubuzima by’abakora bisi z’abashinwa ku rwego rw’isi. Iri terambere ntirigaragaza gusa icyifuzo gikenewe, ahubwo ni n'ubuhamya bw'ingamba zifatika aya masosiyete yafashe kugirango ahuze n'ibikenewe ku isoko ritandukanye.
Bus ya Zhongtong, ishami rya Shandong Heavy Industry Group, iri ku isonga mu kwagura mpuzamahanga. Isosiyete ikoresha neza umutungo witsinda hamwe nubufatanye kugirango hongerwe ingamba ku isoko. Mu gukorana n’abayobozi b’inganda nka China National Heavy Duty Truck Group na Weichai Power, Bus ya Zhongtong yazamuye umurongo w’ibicuruzwa kandi yoroshya imikorere yayo, bituma yinjira mu masoko mpuzamahanga atandukanye kandi neza.
Ibisubizo bigenewe amasoko atandukanye
Kimwe mu bintu by'ingenzi bituma Zhongtong atsindira amasoko mpuzamahanga ni ukumva no guhuza n'imiterere yaho. Isosiyete izi ko imiterere y’ubukungu n’ubukungu igira ingaruka zikomeye ku bikenerwa n’imodoka mu turere dutandukanye. Kurugero, muri Singapuru, hashyushye nubushuhe, Zhongtong yakoze iterambere ryimihindagurikire yimiterere yimodoka, imiterere yumuyaga, nibikoresho byimbere kugirango bikemure aho bikenewe. Muri ubwo buryo, muri Danimarike, isosiyete yibanze ku kunoza imikorere yo kurwanya ruswa y’ibinyabiziga kugira ngo ikemure ibibazo biterwa no gukoresha kenshi imiti ishonga urubura ahantu hirengeye.
Uburyo bwa Zhongtong nugukora ubushakashatsi bwimbitse nisesengura ryamabwiriza y’ibanze, ingeso zo gutwara n’ibidukikije mbere yo kwinjira ku masoko mashya. Iyi myiteguro yitonze ifasha isosiyete kunonosora ibishushanyo byayo no kwihutisha ibyemezo mpuzamahanga, byemeza ko ibinyabiziga byayo byujuje ibisabwa muri buri karere. Izi ngamba zagaragaye zagaragaye ko ari ingirakamaro, nk'uko bigaragazwa no kugeza muri Porutugali muri bisi ya metero 18 zuzuye amashanyarazi ya Zhongtong muri Porutugali, ndetse no gukomeza kuba bisi za N zikoresha amashanyarazi meza ku isoko rya Chili mu mwaka wa gatatu wikurikiranya.
Ubufatanye bufatika no kwagura isoko
Muri 2018, Bus ya Zhongtong yinjijwe mu itsinda rya Shandong Heavy Industry Group, irushaho kongera ubushobozi bwa Bus Zhongtong yo kwagura isoko mu mahanga. Hifashishijwe umutungo ukungahaye w'itsinda, imikorere ya Bus ya Zhongtong yarushijeho kunozwa kandi ingamba zayo zo ku isoko zagiye zitezimbere. Ubufatanye n’itsinda ry’amakamyo mu gihugu cy’Ubushinwa ryatumye imiterere ya Bus ya Zhongtong ku isoko ry’Abarabu irushaho kuba ndende, ikubiyemo ibintu by'ingenzi nk'ubukerarugendo, ingendo, ubwikorezi rusange, na bisi z'ishuri, kugera ku buryo bwuzuye kandi bikemura neza ibyo abakiriya batandukanye bakeneye.
Byongeye kandi, ubufatanye na Weichai Power bwanateje imbere cyane imiterere yimikorere nimikorere ya Bus ya Zhongtong. Kugeza ubu, hafi 80% za bisi za Zhongtong zoherezwa mu gihugu cya UAE zifite moteri ya Weichai Power, igaragaza imikorere y’ubufatanye hagati y’impande zombi. Bus ya Zhongtong yibanda ku guhuza n'imihindagurikire y'ikirere no kunoza imikorere, kandi yihagararaho nk'umunywanyi ku isoko rya bisi ku isi, ibasha guhaza ibyo abakiriya mpuzamahanga bakeneye.
Mu gusoza, icyemezo n’ubushobozi by’abakora bisi z’abashinwa, bahagarariwe na Bus ya Zhongtong, kugira ngo bagure imbaraga zabo ku isi hose dushobora kubibona bivuye ku ngamba zabo zifatika, ibisubizo byafashwe ingamba hamwe n’ubufatanye. Mu gihe inganda za bisi ku isi zikomeje gutera imbere, ubushake bwa Zhongtong bwo gusobanukirwa amasoko yaho no kunoza itangwa ry’ibicuruzwa nta gushidikanya bizagira uruhare runini mu gukomeza gutsinda. Ubwiyongere bugaragara mu kugurisha mu mahanga no gutanga neza amabisi y’amashanyarazi agezweho agaragaza ubushobozi bw’amasosiyete atwara bisi yo mu Bushinwa gutera imbere ku rwego mpuzamahanga, bigatanga inzira y’ejo hazaza heza kandi harambye mu gutwara abantu.
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Igihe cyo kohereza: Gashyantare-13-2025