Imashanyarazi ya BYD ivuye mu ruganda rwayo rwo muri Tayilande yoherezwa mu Burayi ku nshuro ya mbere, ibyo bikaba ari intambwe nshya mu ngamba zayo zo kwishyira ukizana.

1. BYD'Imiterere yisi yose hamwe no kuzamuka kwuruganda rwayo rwo muri Tayilande

BYD Auto (Tayilande) Co, Ltd. iherutse gutangaza ko yohereje neza 900ibinyabiziga by'amashanyarazi byakozwe ku gihingwa cyacyo cya Tayilande kugeza kuri

Isoko ry’iburayi ku nshuro yambere, hamwe n’aho ujya harimo Ubwongereza, Ubudage, n'Ububiligi. Iyi ntambwe ntisobanura gusa BYD kurushaho kwaguka ku isoko ry’isi, ahubwo inagaragaza umwanya ukomeye wa Tayilande ku isiimodoka nshya yingufuUrunigi.

Uruganda rwa BYD muri Tayilande n’ikigo cya mbere cy’ibinyabiziga bitwara abagenzi mu mahanga, gifite ubushobozi bwo gukora buri mwaka imodoka 150.000. Kuva yafungura, BYD yakomeje kongerera ubushobozi umusaruro n’ubuhanga mu ikoranabuhanga, iharanira gushinga Tayilande nk'isangano mpuzamahanga ku bicuruzwa by’amashanyarazi no kohereza ibicuruzwa hanze. Ubu butumwa bwo kohereza mu mahanga bwakozwe na BYD ubwabwo ubwikorezi / kuzunguruka, Zhengzhou. Ibi byaranze urugendo rwa mbere ubwato bwaturutse muri Tayilande bugana mu Burayi, bikomeza gushimangira imiyoboro ya BYD ku isi hose ndetse no kohereza ibicuruzwa.

Umuyobozi w'ikigo gishinzwe ishoramari n’ubukungu mu karere ka 4, Pannathorn Wongpong, yavuze ko BYD guhitamo kohereza imodoka z’amashanyarazi muri Tayilande mu Burayi atari icyubahiro cya BYD gusa, ahubwo ko ari ishema kuri Tayilande. Guverinoma ya Tayilande izakomeza guteza imbere no gushyigikira ishoramari kugira ngo irusheho gushimangira umwanya ukomeye wa Tayilande mu nganda z’amashanyarazi mu karere no ku isi.

2. Guhanga udushya muri BYD no guhatanira isoko

Intsinzi ya BYD mu rwego rw'imodoka z'amashanyarazi ntaho itandukaniye no guhanga udushya mu ikoranabuhanga no guhangana ku isoko. Nka sosiyete ikora ku isonga mu gukora ibinyabiziga bishya by’ingufu, BYD idahwema kugera ku ntera muri bateri y’amashanyarazi, sisitemu yo gutwara amashanyarazi, hamwe n’ikoranabuhanga ryo guhuza ubwenge, bigatuma ibicuruzwa byayo bihiganwa ku isoko. Moderi ya DOLPHIN, yoherejwe muri iki gihe, yitabiriwe n'abantu benshi ku isoko mpuzamahanga kubera sisitemu ya bateri ikora neza ndetse n'uburambe bwo gutwara neza.

Ingamba za BYD ku isi hose ntizigaragara gusa mu bicuruzwa byoherezwa mu mahanga gusa, ahubwo no mu gushyiraho uburyo bunoze bwo gutanga umusaruro no gutanga amasoko ku isi. Mugushiraho ibirindiro muri Tayilande, BYD irashobora guhaza neza ibikenewe ku isoko ry’iburayi, kugabanya ibiciro by’ubwikorezi, no kunoza imikorere y’isoko. Iyi gahunda yuburyo yashyize BYD neza kumasoko yimodoka yamashanyarazi kwisi kandi ikomeza gushimangira ubuyobozi bwinganda.

Yupin Boonsirichan, Umuyobozi w’itsinda ry’inganda zitwara ibinyabiziga muri federasiyo y’inganda zo muri Tayilande, yavuze ko ibyoherezwa mu mahanga bitagaragaza gusa icyizere kidashidikanywaho na BYD cyo gushora imari muri Tayilande, ahubwo binashimangira umwanya ukomeye wa Tayilande mu rwego rw’inganda nshya z’inganda zikoresha ingufu z’ingufu. Tayilande irashoboye rwose kuba ihuriro ryisi yose yo gukora ibinyabiziga byamashanyarazi no kohereza ibicuruzwa hanze, bitanga ibidukikije byiza byiterambere rya BYD.

3. Icyerekezo kizaza: Kureshya abakiriya mpuzamahanga no kuzamura ibicuruzwa

Ingamba za BYD zatsinze ibicuruzwa byoherezwa mu mahanga ntabwo ari intambwe ikomeye gusa mu iterambere ry’isosiyete, ahubwo inatanga inkunga ikomeye yo kumenyekanisha imurikagurisha ry’ibinyabiziga bishya by’ingufu mu Bushinwa. Kubera ko isi igenda ikenera ibinyabiziga bikoresha amashanyarazi, ibirango by’imodoka zo mu Bushinwa byihutisha kwaguka ku masoko mpuzamahanga. Intsinzi ya BYD itanga amasomo y'ingirakamaro kubandi bakora amamodoka yo mu Bushinwa, yerekana uburyo bwo kugera ku rwego mpuzamahanga binyuze mu guhanga udushya no kwagura isoko.

Nka nkomoko yambere yibicuruzwa byimodoka byabashinwa, twiyemeje gutanga ibinyabiziga bishya byingufu nziza kubakiriya mpuzamahanga. Binyuze mu bufatanye bwa hafi n’abakora amamodoka akomeye nka BYD, turashoboye guha abakiriya bacu amahitamo yagutse yibicuruzwa na serivise nziza nyuma yo kugurisha. Intego yacu ni ugukurura abaguzi benshi mpuzamahanga no guteza imbere iterambere ryimodoka z’abashinwa ku isoko ryisi.

Tujya imbere, tuzakomeza gukurikirana imigendekere y’isoko ry’ingufu z’imodoka ku isi, tugire uruhare rugaragara mu bufatanye n’ivunjisha, no guteza imbere imurikagurisha ry’ibinyabiziga bishya by’ingufu z’Ubushinwa. Mugukomeza kunoza ubuziranenge bwibicuruzwa na serivisi, turizera guha abaguzi kwisi uburyo bwiza bwo gukora ingendo no gufasha inganda z’imodoka zo mu Bushinwa kwerekana guhangana ku isoko mpuzamahanga.

BYD yohereje bwa mbere ibinyabiziga byamashanyarazi mu ruganda rwayo rwa Tayilande mu Burayi birerekana indi ntera ikomeye mu isi yose y’inganda nshya z’ingufu z’Ubushinwa. Hamwe no guhanga udushya mu ikoranabuhanga no kwagura isoko, ibirango bishya by’ibinyabiziga by’ingufu by’Ubushinwa byiteguye kwerekana irushanwa ryinshi ku isoko mpuzamahanga, biha abaguzi ku isi amahirwe yo gukora ingendo nziza. Dutegereje gufatanya n’abafatanyabikorwa mpuzamahanga mu rwego rwo guteza imbere kumenyekanisha no guteza imbere ibinyabiziga bishya by’ingufu.

Imeri:edautogroup@hotmail.com

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